Category Archives: New (ENG)

Why I love what I do..

Because I look better rich. And so do You 🔥🔥

“By helping others get what they want, we can get what we want”

What does becoming rich mean to me:

🌟 More Freedom
🌟 More Experiences with family and friends
🌟 More Time to do the things that I love
🌟 The Person I will grow into during the journey
🌟 Inspiring People all over the world to change their lives and go for their dreams ❤️

Stop living an average life or building an average business..

Have fun, Grow and Contribute 💙🔥🌍🌞



The power of mentoring and what it means to me.

Do you want to reach the next level in any area of your life?

The key for me has been to find the right mentors who have made it in that area, live with heart and are all in. It’s important that they also share the right kind of ethics and culture.

I remember when I first met Ørjan at a seminar seven years ago. I was at my most desperate point when it came to my finances and relationship. At the same time I was hungry to get out of the mess. I had experienced some success in the past with a business similar to the one Ørjan was building but the company lacked the right kind of leadership, culture and vision. I also lacked focus and that was what had got me into the mess in the first place.

I remember Ørjan telling me in a polite but very confident way that I had been playing football (figuratively speaking) in the little leagues and if I wanted, he would teach me how to be a top scorer in the majors. I accepted the offer.

It hasn’t been an easy ride. Victory would never feel good if it was. Imagine fishing without having to wait for the fish to bite and without the fish having the strength to fight. That would at first feel like heaven but soon you would realise being in hell.

Big thanks Ørjan and Hilde for hosting me yesterday at your beautiful new home. My check up from the neck up was truly worth the wait. It’s amazing to see the impact you have had on thousands of lives and in return the impact it has had on your lives.

You guys continue inspiring me to contribute and grow. That’s what brings content and happiness. I’m continuosly surprised about your willingness to serve and how big heart and passion you guys have 💙❤️. You are living proof that service to many leads to greatness.

“I assure you that helping a million people will last longer than a million dollars and bring you more joy.”

I’m so grateful that you showed me the way and kept believing in me when I didnt believe in myself. We have walked the walked together from dream to struggle to even some victories. I’m forever grateful to you for helping me transform to the person I am today. To return the favour I promise that I will grow my teams customer numbers to six figures and beyond. 🔥💙🙏

We have so many amazing launches and news coming up in the next months that brings butterflies to my stomach.

“Ask not what your country can do for you, ask what you can do for your country” – John F. Kennedy

Bring it on! 💙🙏🔥



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My confidence wasn’t good growing up and it took me years to realize it..

Are you ready to go deep?

Let’s dive.

I want to start by saying that I’m forever grateful to my Dad for providing us a secure and “luxury” childhood in Dubai. I love you Dad. 

Having said that, he wasn’t around much growing up. In my first years I only saw him for glimpses every year. Even though family was important to him, he had me and my sister quite young. I really respect that he came from a poor family in Palestine and left his home and country at a very young age with little money in his pocket to pursue a brighter future. To some extent he really made it because we had all the material things one could wish for and I was lucky to go to private schools but we sadly lacked much of his presence growing up.

That took a toll on my confidence. I wanted attention and tried to figure out something that I was good at to make him proud. However, my biggest weakness has always been impatience. I’m still working on that every day. 🙂 If I wasn’t good at something very fast, I wanted to try something new. I also got bored fast. That’s probably why I never really excelled at any subject in school.

At some point in secondary school I started mucking about, getting in trouble by sometimes even being a bully. One day after bullying a kid and getting caught I almost got expelled from school. At least I had got my Dad’s attention for a moment. I still feel shame for that even twenty five years later.

I also lacked confidence around girls and as I was kind and shy around them but also a bit of a trouble maker (sorry Mum), I was fun to be around with but I guess most of them didn’t take me too seriously.

After school I played computer games and got very hooked on counter strike during my high school years. It was a way for me to escape reality and I also saw that I was finally pretty good at something. Unfortunately (and also maybe fortunately) at the time you couldn’t get payed for playing that. 😀

I was also partying quite hard on the weekends to escape reality even further.. In my first year of college, I attended school maybe a total of 20 times to only a handful of courses. Nothing excited me. If there would have been courses called “Success 1 and 2” – I would have signed up for both. 😀
I really had no clue what I wanted to be when “I grew up”..

I’m forever grateful to my good friend Juho for providing me with a sliding doors moment over fifteen years ago. He called me up and offered me to start working with him in a new business he was excited about. Nobody had ever offered me a business before and I even thought for a moment that why would someone want to work with a looser like me.

It was love at first sight and boy has this business turned my life around in all ways possible. Finally, I found something that was about building success through practice. I got introduced to a school of personal and life changing business development that was embedded in the opportunity. Through the business I found mentors and many new friends that helped me to be successful (through a lot of blood, sweat and tears) and walked with me side by side. I even found some new “father figures” who were there to help me grow and give me the attention I had always craved.

I had turned my negative addictions of partying and playing counter strike into one positive one. For the first time in my life I was good at something. I understood that now I had control of my future and that there was no limits. Fifteen years later, I’m still addicted to this game of helping people, contributing and always improving – Kaizen.

The best part in my business is that thanks to the time and money freedom I have managed to create, I can now be a more present father and example to my children that I missed growing up. 💙

Thank you for reading. Have a super successful week! 🙏🔥

What are you grateful for in your life or in your business?

I sometimes get so jaded at my life while working in my business and loose sight of the big picture..

Especially for us who have been working in the same industry for years..

Sometimes we only have tunnel vision and focus on the basics and daily tasks but forget the vision. That’s why we have to constantly keep the end in mind while putting first things first.

“Are you working in your business or ON your business?”

The key to success I have learned is to be able to see the big picture and think long term about where your business/life will be and how it will look like in example 5 years. Having said that, we also need to keep the main thing, the main thing which is work on the basics one step and goal at a time.

“Keep your eyes on the prize and don’t drop the ball”.

Every morning in my journal I write down 10 things that I’m grateful for in my business. That builds on my confidence. When we are grateful about the journey so far, we have more confidence that the big picture is being realised by working the daily activities. I see the gratitude list as a bridge between the long term vision and what is the most important thing we need to do today to get there. I also journal my goals for the next 3-5 years and then I write down my top goal for the day.

Here are my first three picks from Sunday morning. I will be posting the rest during next week.

1. I’m grateful to our business for bringing me together with Anita thirteen years ago.

I remember almost delegating the presentation to someone else as I was hungover and tired after a big event the previous night. Luckily I went to the meeting and met Anita on the other side of the table and it was pretty much love at first sight. 

2. Thanks to our business we both also fell in love with personal development and have immersed in always developing ourselves. I think the main reason why we got back together after the break up seven years ago was because of the personal growth we had gone through and the will to go to therapy, find a few mentors (special thanks to Suvi Bowellan ), read the right books (especially “the five love languages” by Gary Chapman) and learned how to listen and communicate better so we could go through all the hurdles. We understood that if we didn’t untie these knots now, then the same shadows would face us in our future/next relationships. It was a really tough time, most of our friends and family thought that it was going to be game over but love won and somehow we made it.

It’s sometimes very painful and difficult to step out of the comfort zone. Most people are scared of change. I am too and I face fear and doubt every single day. However thanks to daily personal growth I have learned to act despite of it.

As the saying goes, “if you want to see some changes in your life, you’re going to have to make some changes in your life”.

I have also learned that success and happiness is not at the destination but it really is the journey. Back in the days I was chasing the dream and the shiny object at the end of the rainbow but never finding long lasting happiness when reaching my goals. Today, after years of struggle and working more on myself than on my business, I’m living the dream and really enjoying the process.

3. I’m grateful to our business for giving me a chance to be more with my family. It’s awesome to be more present with my boys and watch them grow. I’m also grateful that I can bring my children to some of our events that talk about personal growth, entrepreneurship and leadership through very inspiring, influencing and impacting stories. Seeds of greatness have been planted to their minds from early age.

Thank you for reading and stay tuned for more.

Happy Sunday evening and I wish you all the success for the new week!


Seven years ago I was going bankrupt and getting divorced..

And I decided to use the last balance of my credit card and travel to Garda lake in Italy together with my friends Miikka and Antti for one week.

I had been an entrepreneur for 8 years and was totally burned out financially, emotionally and mentally. Before traveling to Garda lake, the direct sales company we had worked incredibly hard to build a decent business with was going bust after six years.

On top of that my investments backed with huge personal loans (don’t try that at home) were also backfiring and two of the companies I was a major shareholder in were going bankrupt.

Two weeks before we travelled to Italy I had started as a partner with a Swedish direct sales company called Zinzino. My hopes were not too high because I was totally burned out.

Also because I was so immersed in all the adversity related to my business, I had actually totally neglected our relationship with Anita for too long and had taken everything for granted. Somehow during the week I was able to turn my fears of bankruptcy and loosing an once amazing relationship with Anita into hunger. I decided to turn things around and I felt that zinzino came into our life for a reason.

When we got home I started to work with the business but getting started was tougher than I thought. I felt that I had burned too many bridges because of so much adversity and failure. I remember walking out from a few business presentations because I just couldn’t see how I could get to even break even with my finances.

I’m so thankful that my dear friend Manu kept believing in me and pushing me forward and thank you also to Ørjan for taking me under your wing and teaching me to play in a totally different league than before. 🙏

Despite of great mentors I quit more than anyone in my team but i also managed to fight back every time I was feeling down or filled with fear (which was several times a day in the beginning). And for once in my life I decided to focus one course until successful and persevere through the pain and fear. I also decided to not take things so serious, trust my intuition and take it step by step.
One customer at a time…

And here we are again in Verona, Italy after seven years, with my best friends (thank you Anu for organizing) who I have built an incredible business and travelled around the world together with, who are Godparents to our kids, best men at our wedding and best business partners one could ask for.

The last seven years have been the most challenging but at the same time the most rewarding in all possible ways. After five years of hard but rewarding work, my bankruptcy turned into freedom and our almost divorce turned back into love with two wonderful boys as strawberries on top of (and in) the cake.

We should all have a license to fail because we can only get to success through failure.

“It doesn’t matter how many times you fall, it matters how many times you get up and keep moving forward”.

Thank you once more to Manu, Olli, Ørjan and Anita and to many others for believing in me when I didn’t see the light myself.

Thank you also to Zinzino and my team for being the greatest in the world. Let’s continue thriving and making history together.
This is just the beginning peeps! 🙏🚀garda1

#gratitude #fightforfreedom #zinzino #friendship #1millioncustomers#fromfailuretosuccess #backinbusiness

Back in business

After working quite intensely with my main business Zinzino for five years and after having our second son, Arman, we decided to move to south of Spain for a while to live a more laid back lifestyle. My Dad wasn’t around much when I was growing up so one of my goals was to have an opportunity to be home more with my kids especially when they are small. These are the best and at the same time the most challenging times I have experienced. Nothing teaches us more than our own children. It’s a true leadership challenge that never ends. I’m so grateful that I have had the chance to watch them grow and be there to play with them. Me and my wife, Anita, also had a chance to work more on our physical and mental well being and it has been a true blessing.

After chilling in Spain with la familia for two years it’s great to be back in the game of inspiring people to change and to follow their dreams. True happiness I have learned comes from growth and contribution. We love living in and working from the old town of Tallinn now. This city is so alive, and we love the medieval energy combined with a great startup and entrepreneur friendly environment!

This is one of the most powerful exercises I have done for getting the focus back on the most important thing!  Especially powerful after an incredibly warm holiday season. It’s called the blueprint to your soul. Thank you Vishen and Mindvalley for teaching me this. ❤

Here are the 3 Most Important Questions to unlock that blueprint. 

1. What kind of experiences do you want to have? 

2. How are you ready to grow to make those experiences happen?

3. How will you contribute?

Here are my top ones. Work in process.. 🙂 


1. Travel around the world while Inspiring people to change and to follow their dreams.  

2. Having a healthy and lean body.

3. Being happy and having peace of mind. 

4. Having a healthy and happy family.

5. 3-6 month sabbatical every few years with family traveling around the world meeting our friends & having the time of our lives. Returning home to a business that has continued growing. 

6. Everlasting, ever growing wildly romantic relationship with Anita. ❤ 

7. Keynote Speaker at Mastermind Event and Go Pro Recruiting Mastery.

8. Giving a ted talk. 


1.  Have a super effective mind focused on doing the right things.

2. Be more present with myself and my family. 

3. Listen more to my intuition. 

4. Connect with my spirit. 

5. Mindvalley Academy and A-fest every year.

6. Daily meditation. 

7. Read 2 books on areas I want most growth on every month.

8. Become a world class speaker and mentor. 

9. Meeting with a mastermind group that are doing better than me consistently.


1. Inspiring people all over the world to change their lives and go for their dreams. 

2. Be able to help when needed.

3. Living my legacy.

4. Be the best role model and example to my children. 

5. 100.000 Active customers in balance in my Zinzino business.

6. “Be the change I want to see in the world”. 

What are your answers to the 3 most important questions? 

Here’s a link to the full training by Vishen Lakhiani: 3 Most Important Questions

Thank you for reading and I wish you an amazing day!

Networking Times – One more dream came true

Attract a Great Teacher, Then Become One Yourself 

In the early years of my network marketing career I gave incredible presentations that lasted at least two hours. I had an amazing closing rate of close to 50 percent. The only challenge was that my business was not duplicating because everyone wanted Magic Mikko to do the presentations. I couldn’t understand how others were killing it and going up in the recognition ranks while I was stuck at middle management levels, even though I was the best closer on my team.

Thanks to my upline and mentors I started to understand that in this business we need to be good at teaching and we don’t have to be the best sales guy out there to make it to the top. Actually, quite the contrary. Duplicating simple basic steps over and over again is the name of the game.

One of the biggest preconceptions in our business is that prospects think that sales people are the most successful. That’s just not true. Normally sales people are good in getting many customers and new distributors into the business, but they often lack skills in duplication. School teachers on the other hand learn how to sign up a few customers, but are very effective in teaching others how to do the same. This is of course the aim of the business.

Our business is very simple: all we need to do is learn how to make a few customers among people we care about and then teach a couple of distributors to do the same. And duplicate this over and over again until we have turned our dreams into reality. This would work even if we were dealing with robots. The challenge is that many times people make it complicated in their mind. This is also what makes our business fun and worth striving for.

The best way to become an effective, respected teacher is by practicing. As the saying goes, practice makes perfect. What also helps immensely is to find a mentor who has already reached the level you want and has the results, versus someone who is just reading from the books but not necessarily practicing what he or she preaches. The good news is that if you work with an ethical company you will always find a mentor; sometimes you just have to look high enough.

Whether I’m giving a one-on-one coaching session to one of my team partners or giving a presentation to 2,000 people, the one who always learns to most from it is myself. The more you teach, the more you learn and develop. The more you coach and present, the more disciplined you become in practicing what you preach because the message embeds deeper and deeper into your subconscious mind.

As the teaching goes, we need to put 10,000 hours into anything we want to become professional at. This means that for us to build a huge business, not only do we need to put in our 10,000 hours of becoming a great teacher and mentor, but also we need to duplicate the same with our team.

If you want more milk, you need more cows. In other words we need to let the birds fly free from their nest. The best way for your team to learn and develop is by becoming more independent.

I have been a serial entrepreneur for over ten years and have been a shareholder in approximately 20 companies. I have witnessed ups and downs in companies in a variety of business sectors over the last few years. This period in my life has taught me a lot more than all the schools I ever went to.

What I love most about direct sales is that we get to practice all the best sides of owning a business without having to concentrate on the more unpleasant stuff, such as logistics and invoicing of goods, to name a few.

Most importantly in traditional business we are often left alone with our thoughts and problems. That can be very expensive. I would have saved millions during my career if I’d had a mentor helping me who had already made it to the top of the game in the same industry.

In direct sales, it’s important that our mentor not only talks the talk, but the best ones are also willing to walk the walk together with you all the way to the top or as high as you are willing to go. Conversely, when looking for new people to mentor, I’m scouting for five characteristics or habits in people:

  • You are hungry and ambitious.
  • You are proactive, take responsibility, and focus on your circle of influence.
  • You commit to working the plan continuously for a minimum of two years.
  • You attend all events I attend and do at least one hour of personal development every day.
  • You call me more often than I call you.

If you want to attract a great teacher or mentor, be proactive: raise your hand high in the sky and use your voice to make sure you are noticed.

Originally from Finland, MIKKO JARRAH is currently based in Estonia.

He has been a serial entrepreneur for over ten years and is now a top leader in his network marketing company. In just three years he has build an international network of over 10,000 active customers mostly in Finland, Estonia, Latvia, Poland, and the U.S.

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